

Chivas USA of Major League Soccer and City of Hope, a leading research, treatment and education institution for cancer, diabetes and other life threatening diseases, have joined forces in a unique diabetes awareness and wellness campaign. Entitled 'Celebrate Hope,' the partnership aims to create broader awareness about diabetes, as well as raise money for diabetes research, awareness and treatment.
Inspired by Chivas USA's 'Come Celebrate' branding campaign, the 'Celebrate Hope' partnership will feature a special City of Hope presence at all 2009 Chivas USA home matches, including in-stadium signage, a PSA that will be shown on the stadium's Diamond Vision screen and a City of Hope diabetes information booth in the ChivaTown fan zone at select matches. In addition, City of Hope will play an active role at several of Chivas USA's upcoming 'Chivas at the Park' clinics around Los Angeles County, and will also participate in a special 'Diabetes Health and Wellness Night' on Saturday, September 26 at The Home Depot Center. ¡Help Fight Diabetes! Celebrate Hope tickets are available for the following Chivas USA Home Games:

- 5/20 - Press Conference – Campaign Launch
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Photo Gallery - 7/14 - Chivas USA's City of Hope Tour
Photo Gallery
About City of Hope City of Hope is a leading research and treatment center for cancer, diabetes and other life-threatening diseases. Designated as a Comprehensive Cancer Center, the highest honor bestowed by the National Cancer Institute, and a founding member of the National Comprehensive Cancer Network, City of Hope's research and treatment protocols advance care throughout the nation. City of Hope is located in Duarte, Calif., just northeast of Los Angeles, and is ranked as one of "America's Best Hospitals" in cancer and urology by U.S.News & World Report. Founded in 1913, City of Hope is a pioneer in the fields of bone marrow transplantation and genetics. Visit www.cityofhope.org for more information.



